Sep 29, 2023  
2023-2024 Undergraduate Catalog 
2023-2024 Undergraduate Catalog

Marketing, Minor

Location(s): California Campus, Clarion Campus, Edinboro Campus, Online

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This minor provides students an opportunity to receive a formal introduction to the marketing discipline. The curriculum will emphasize the breadth of the discipline and its’ interdisciplinary impact on the other core business disciplines.

Student Learning Outcomes

  • Demonstrate proficiency in foundational concepts of functional business areas.
  • Exhibit critical thinking skills for the collection, analysis and application of data and concepts.
  • Display cultural competence for ethical, sustainable, and inclusive practices including a global perspective.
  • Effectively communicates in oral, written, visual, and digital forms.

Curriculum Requirements

Required Courses from Business Core

Required Courses


Select any course from the marketing menu of MKTG 3000 or higher - Credit Hours: 

Total Credits: 21

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